For decades, Lincoln has stood as Ford’s luxury brand, known for its refined SUVs and elegant sedans. While Ford has long dominated the pickup truck market with the F-Series—America’s best-selling truck lineup—Lincoln has largely stayed on the sidelines when it comes to trucks. But that might be about to change.
A Glimpse into Lincoln’s Pickup Past
Believe it or not, Lincoln has dabbled in the world of pickups before—though not in the way you might expect.
Back in the early 2000s, Ford introduced the Lincoln Blackwood , a vehicle that tried to merge luxury with utility. Unveiled in 2001 and sold as a 2002 model, the Blackwood was essentially a high-end version of the Ford F-150 SuperCrew, featuring premium wood accents, leather upholstery, and a tonneau cover instead of a traditional bed cover. The idea was to offer a luxurious, lifestyle-oriented truck for affluent buyers who wanted style over serious hauling capability.
However, the Blackwood didn’t resonate with consumers. Critics panned it for being too expensive compared to the standard F-150, while also lacking the practicality of a full-size truck bed. It was discontinued after just one model year.
Then came the Ford Lincoln Mark VIII LSC (Luxury Sport Coupe) in the mid-’90s, which, while not a pickup, did show Lincoln’s willingness to experiment with bold designs and performance-oriented luxury—traits that could appeal to upscale truck buyers today.
Why Now?
Fast forward to today, and the luxury truck segment is booming. High-end versions of popular pickups—like the Ram 1500 Limited, GMC Sierra Denali, and even the ultra-lavish Cadillac Escalade ESV and pickup variant—are proving there’s a strong appetite for premium utility vehicles.
Meanwhile, Ford itself has been pushing the envelope with high-end trims like the F-150 Platinum and Raptor , and more recently, the all-electric Ford F-150 Lightning . With these models doing well, it makes sense for Lincoln to take the next logical step: a dedicated luxury pickup under its own badge.
What Could a Lincoln Truck Look Like?
If Lincoln were to launch a new pickup today, it would likely share underpinnings with the latest F-150, but with a distinct design language and an interior focused on comfort, technology, and exclusivity.
Here’s what we might expect:
- Exterior Design : Expect sleek, modern lines with a bold, chrome-accented grille and signature lighting. Think aerodynamic styling cues similar to the Lincoln Aviator or Navigator, but adapted for a rugged yet luxurious truck aesthetic.
- Interior Luxury : Handcrafted materials, such as real wood, aluminum accents, and premium leather seating. Advanced noise-canceling technologies would ensure a serene cabin experience, even off-road.
- Powertrain Options : Likely to include both hybrid and fully electric variants. A plug-in hybrid V6 could offer strong performance with efficiency, while an all-electric version would align with Lincoln’s push toward electrification.
- Tech & Features : Lincoln’s latest infotainment system with large OLED displays, advanced driver-assist features, and possibly even autonomous driving capabilities. Also, expect tech tailored for both urban living and outdoor adventures—like smart towing systems and terrain management tools.
- Market Positioning : Positioned above the Ford F-150 Platinum and Raptor, this truck would compete directly with the likes of the Cadillac Lyriq IQ (expected pickup), Rivian R1T, and Tesla Cybertruck—but with a distinctly American luxury flair.
Final Thoughts
While Lincoln hasn’t officially announced a new pickup, rumors and patent filings suggest the brand is seriously considering it. In a market where luxury meets utility, a Lincoln truck could fill a unique niche—offering affluent buyers a premium, stylish alternative to traditional workhorse pickups.
Whether it’s called the Lincoln Ranger , Lincoln Corsair Truck , or something entirely new, one thing is clear: the future of Lincoln may very well have four wheels—and a tailgate.

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